Original price was: $70,000.$67,000Current price is: $67,000.
Unworn Classic Rolex Day-Date, 40mm, 18k Yellow Gold, Ref# 228238-0054 – luxury, elegance and practicality.
The watch is unworn and comes complete with full set of original accessories, such as watch box, warranty card dated recently, booklets and manuals.
This dial features 10 baguette-cut diamonds. Diamonds, sapphires, rubies, emeralds – the noblest and most precious stones are selected to grace Rolex timepieces. The brand has in-house expertise and equipment enabling it to bejewel any model in its catalogue.
Experienced gemmologists first select gemstones of the highest quality. For this, they can rely on their own seasoned judgement as well as state-of-the-art analysis equipment. The stones are then entrusted to the gem-setters, who skilfully place each precious stone onto the watch by hand, one by one, assuring precision to within hundredths of a millimetre. Such stringent tolerances guarantee that each stone shines with optimal brilliance and is perfectly aligned with those around it. These time-honoured gestures, which may be repeated many hundreds of times, ensure that each gem-set watch produced by Rolex sparkles with exceptional intensity and reflects the standard of excellence required by the brand.
The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch.
It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Day-Date 40.
By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 kt gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 kt gold are obtained: yellow, pink or white.
They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex’s commitment to excellence begins at the source.
The design, development and production of Rolex bracelets and clasps, as well as the stringent tests they face, involve advanced high technology.
And, as with all the components of the watch, aesthetic controls by the human eye guarantee impeccable beauty. The President bracelet, with its semi-circular three piece links, was created in 1956 for the launch of the Oyster Perpetual Day-Date. It represents the ultimate in refinement and comfort and is always made of carefully selected precious metals.
Oyster, 40 mm, yellow gold
Monobloc middle case, screw-down case back and winding crown
40 mm
18 kt yellow gold
Fluted
Screw-down, Twinlock double waterproofness system
Scratch-resistant sapphire, Cyclops lens over the date
Waterproof to 100 metres / 330 feet
Perpetual, mechanical, self-winding
3255, Manufacture Rolex
-2/+2 sec/day, after casing
Centre hour, minute and seconds hands. Instantaneous day and date in apertures, secure rapid-setting. Stop-seconds for exact time setting
Paramagnetic blue Parachrom hairspring. High-performance Paraflex shock absorbers
Bidirectional self-winding via Perpetual rotor
Approximately 70 hours
President, semi-circular three-piece links
18 kt yellow gold
Concealed folding Crownclasp
Diamond-paved
Diamond-paved dial with 10 baguette-cut diamonds
Superlative Chronometer (COSC + Rolex certification after casing)
